24x7 Mobile Learning Tool for Future Workforce of Global FMCG Leader

The Challenge

The company a global leader in the FMCG sector, faced several challenges with their existing onboarding and training processes. As a large-scale manufacturer, company needed an effective way to onboard new employees and offer continuous learning opportunities for their existing workforce. Specifically, they aimed to:

  • Overcome existing onboarding limitations and streamline the process by allowing new hires to begin their learning journey prior to their official start date.
  • Enable self-paced, accessible learning for all employees, allowing them to learn at their convenience and absorb training materials more effectively.
  • Foster community and communication among employees through a digital platform, supporting knowledge sharing and collaboration.

The Objective

The company sought a mobile learning tool that could:

  • Provide 24x7 accessibility for new hires and existing employees to learn at their own pace.
  • Integrate gamification elements to make learning engaging and motivate users to complete training modules.
  • Track learning progress and offer rewards to encourage participation and competition.
  • Serve as a communication hub where employees could engage with one another and support each other in their learning journeys.

Key Value to Business

The Solution

DAIPL developed a comprehensive mobile platform to address onboarding and learning needs of the FMCG giant:

  • Pre-Joining Onboarding: The platform allowed new hires to start the onboarding process before their first day, familiarizing themselves with company’s culture, values, and essential knowledge. This feature helped reduce the learning curve and allowed them to integrate more quickly upon joining.
  • Self-Paced Learning: The mobile app offered a vast library of learning materials accessible anytime, empowering employees to learn at their convenience. This was especially beneficial for employees with diverse schedules.
  • Gamification Features: To make the experience engaging, the platform incorporated gamification elements such as:
    • Positive Scoring: Users earned points for completing learning modules, assessments, and tasks correctly.
    • Daily Challenges and Leaderboards: The platform introduced daily and weekly challenges, fostering a sense of competition through leaderboards. This kept users motivated and encouraged consistent engagement.
  • Diverse Learning & Assessment Options: Multiple types of learning and assessment modules were added, allowing users to test their knowledge in varied ways, enhancing knowledge retention and comprehension.
  • Communication and Collaboration Tools: A built-in communication feature enabled employees to interact with one another, promoting a collaborative learning environment and creating a sense of community within the app.

The Impact

The mobile learning tool significantly impacted company’s onboarding and learning processes:

  • 65% Increase in Online Bookings: New hires were better prepared and more engaged from day one, allowing for a smoother integration and quicker productivity ramp-up.
  • 25% Increase in Accessory Sales: The tool’s accessibility helped employees improve their product knowledge, leading to better-informed staff who contributed to higher sales of accessories.
  • 75% Increase in Employee Engagement on the Platform: The gamified elements and social features resulted in increased engagement, with employees actively participating in challenges and sharing knowledge on the platform.

Examples Of Our Expertise

From VR training to AI-powered digital twins, our solutions have transformed operations for global leaders like Coca-Cola and Walmart.

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– Alok Saxena, AVP, Information Technology, Coca Cola

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Nitin Jain, Programme Head – EE Industry and Data, Digi-Twin and EE Cooling

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I am pleased to certify that Digital Agents Interactive Pvt Ltd has successfully supplied, installed, and commissioned the Alternate Reality Tools for Simulated Survey and Digital Pedagogy for Experimentation aboard our submersible platform for acoustic characterization. The project, completed on 29th March 2023 and accepted on 30th March 2023, met all specifications outlined in our purchase order. Their commendable work and timely execution have significantly contributed to our project objectives.

Shan Victor Pereira, Project Director, SPACE PROJECT, NPOL

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Dr. Muhammad Mustafa Hussain, Purdue University